EYE M GLAM

Our most popular product is EYE M GLAM and has an interesting story behind it. Mario Dedivanovic is Kim Kardashian's makeup artist. He also does the makeup for a number of celebrities both in New York and Los Angeles. We have collaborated with Mario for years and we have been a big fan of his technique and artistry. Our makeup line provides for the most creativity by artists like Mario since we custom blend virtually everything on the spot.

Mario was looking for the perfect highlighter...something that would enhance eyes by enlightening cheekbones...and work for all skin colors. He wanted the perfect sheen without too much shimmer. Something for a nice warm glow. He experimented with a number of our ingredients, trying endless mixes and matches until he got just the look he wanted. When he applied the product to Kim Kardashian, he and she knew they had a look that was truly special. And EYE M GLAM was born. Kim's photo is a great example of what this product does.

We have had other successes with Mario's makeup inventions using GIELLA custom blend ingredients. His custom lipsticks are still some of our most popular products. Mario Pinch My Lips, Mario Kissed Me, Mario Spring '05, Mario's Coral, Mario's #1, Mario's #3 and Mario's Love are favorites.

While GIELLA custom blend is known for its flexible and creative blending of ingredients to meet a client's taste, some of the best inventions are taking on a life of their own. These ready made products are available at our salons and department store outlets as well as www.giella.com.