You Are What You Eat

When it comes to makeup ingredients, what you put on your lips is perhaps most important. After all, lipstick will come off on a glass or even a fork or spoon. Some tiny amount may even be ingested. That is why I have always been a fanatic with what is in my lipstick base. I don't want to eat bad stuff!

We have now refined the ingredients in GIELLA lipstick base to the point where it is 100% vegetable, plant or otherwise natural ingredients. And those ingredients are the highest quality from the best suppliers in the U.S. I personally source and select each ingredient just as I would shop for dinner for my family. I want the best and safest ingredients money can buy.

I test lipstick formulations for look, feel, durability, suitability and safety. I don't know what the big companies do. I do know that GIELLA lipstick may just be good enough to eat.